On November 16, the 2022 China Jiangsu E-commerce Conference opened in Nanjing. Modern Express reporters learned at the conference that, in order to implement the "14th Five-Year Plan for E-commerce Development" issued by the Ministry of Commerce, the Cyberspace Administration of China, and the National Development and Reform Commission, and the work arrangements of the Jiangsu Provincial Party Committee and Provincial Government on developing the digital economy, and to promote the high-quality development of e-commerce in the province, the Jiangsu Provincial Department of Commerce has formulated and implemented ten key actions for the development of e-commerce in Jiangsu.
Action Plan for Cultivating E-commerce Market Entities. Promote the digital empowerment of commercial and trade enterprises across the province, strengthen and optimize the national and provincial-level digital commerce enterprises and e-commerce demonstration enterprises, support leading enterprises to expand market share and improve profitability, and create a number of intelligent and leading e-commerce platforms.
Upgrading E-commerce Demonstration Bases: High-standard construction of national and provincial-level e-commerce demonstration bases; guidance for the establishment of the Jiangsu E-commerce Demonstration Base Collaboration Alliance; establishment of a collaborative construction mechanism for demonstration bases; promotion of cross-regional flow of resources, factors, and industries; and achievement of complementary advantages.
Vertical E-commerce Development Initiative. This initiative aims to cultivate and develop specialized e-commerce platforms covering various sectors such as industry, agriculture, logistics, and trade, selecting approximately 20 platforms for focused development and identifying a number of single-item champions and hidden champions in niche industries and professional fields.
The initiative aims to deepen the application of e-commerce live streaming. It will successfully host events such as the Jiangsu E-commerce Live Streaming Festival to boost consumption through live streaming, further promote the "Jiangsu Premium Products" live streaming plan, and build a nationally influential live streaming brand. Traditional industrial clusters will be encouraged to use e-commerce live streaming to accelerate their digital transformation, and e-commerce live streaming training will be strengthened.
The "Digital Commerce Revitalizes Agriculture" initiative supports supply and marketing cooperatives, postal services, express delivery companies, and rural commercial and trade enterprises in utilizing technologies such as 5G, big data, and artificial intelligence. It aims to leverage rural e-commerce demonstration systems to guide the development of new rural e-commerce infrastructure and improve the three-tiered logistics and distribution system at the county, town, and village levels.
Action Plan for Building County-Level E-commerce Industry Clusters. Further promote the construction of county-level e-commerce industry clusters, facilitate the deep integration of characteristic industrial clusters with e-commerce, and create approximately 40 distinctive and exemplary county-level e-commerce industry clusters.
Action Plan for Innovative Development of Cross-border E-commerce. Comprehensively advance the construction of 13 cross-border e-commerce pilot zones, and promote the integrated development of cross-border e-commerce with new business forms and models such as market procurement trade and foreign trade comprehensive services.
Silk Road E-commerce Expansion Initiative. Promote e-commerce exchanges and cooperation with countries along the Silk Road, encourage cooperation between e-commerce platforms and foreign trade enterprises, and actively utilize new business models such as live streaming to expand online sales channels.
E-commerce Green Development Action. This initiative guides platform operators to reduce or replace the use of single-use plastic products and promotes green packaging. It encourages the green transformation of e-commerce demonstration bases and guides e-commerce companies to strengthen the construction of green data centers and green warehousing. It also encourages e-commerce platforms to increase efforts in the standardized recycling of plastic waste such as express delivery packaging and takeout containers.
Action Plan for Improving the E-commerce Public Service System. A series of activities titled "E-commerce Public Service Tour Across the Province" will be launched to guide and support e-commerce parks in strengthening the construction of their e-commerce public service systems, promoting deep integration of high-quality service resources with the e-commerce industry through both online and offline channels.
According to reports, during the 14th Five-Year Plan period, Jiangsu will expand, strengthen, and optimize its e-commerce industry, accelerate the digital transformation of the economy and society, innovate and promote the construction of a modern circulation system, and continuously promote higher-level international cooperation, adding new momentum to the construction of a strong, prosperous, beautiful, and innovative Jiangsu.
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